As Brookline Bank's marketing agency, Shark initiated comprehensive marketing that was designed to shift consumer perceptions of the bank from that of an older, savings bank, to one of Boston's leading urban destinations for banking and financial services.
In 2004, Shark first developed the branding for an innovative new Montreal startup. Acquisio grew into a software and technology powerhouse. An in-depth discussion on Shark's brand marketing can be found here.
Shark serves as a trusted marketing partner to a variety of banks and financial services companies. In 1991, as agency of record for a local, community bank Shark's marketing helped power the growth of the then, $700 million bank, into a $9 billion, financial services holding company.
A random collection of self-promotion and creative work that's a mix of advertising, design, broadcast and speculative work.
Shark's integrated set of strategic, creative, and digital marketing services has gone to work for a variety of colleges and universities including Green Mountain College, Dartmouth College, The University of Vermont, Houghton College, Saint Michael's College, and more.
Attorney and law firm marketing from Shark delivers a broad range of marketing solutions for law firms to build firm brands and individual attorney identities and visibility.
With the challenge to make Thomas Dairy stand out in the marketplace, Shark's creative laid the foundation for a distinct brand personality that helped power the company's expansion and become a favored brand for its fresh, local, and pure Vermont quality. View the website here >
QOR360 entered Shark's offices with prototypes in hand, and a clunky name - The Kinetic Furniture of Vermont LLC. We developed a new positioning strategy, name, logo, and a contemporary design aesthetic that drove the launch of a website, photography, special effects video, advertising, digital marketing across search and social channels.
Headquartered in New York City, Shark's re-branding of direct financial lender, Eastern Funding was initiated in 2009 with a newly-designed logo, website, search marketing, social media, and a brand advertising campaign.
Selected as a branding, web and marketing vendor forDell Computer, Shark implemented new branding, a design system, website, and marketing communications program for Statistica, a soon-to-be-spin-off from the global technology giant.
Hampered by uninspiring marketing and website, Shark designed The Woodstock Inn & Resort's marketing with a mix of beautiful brand advertising, SEM, SEO, and digital marketing. Sharks new website for the resort, recorded an immediate 71% gain in online reservations in the very first quarter.
Following the Bank of Rhode Island's acquisition, Shark was retained to design a new positioning strategy, brand image, and marketing program. Shark shifted marketing from less of a retail and product sales focus to more of a relationship-based commercial banking brand image evidenced the title of a recent, 30 second BankRI TV spot, " The wind is behind you, because a great bank is too."
From the US Winter Olympic trials, to startups, Shark's branding expertise helps clients plan, design, develop and successfully manage their brand image. We connect positioning strategy, design systems, and marketing architecture, to help clients define and manage their brands multiple media channels.
A leading independent Captive Insurance manager, USA Risk enlisted Shark designed a new logo, tagline, brand advertising, website and blog synchronized with a new search, social and digital marketing program.
As a Vermont website design company, Shark Communications has been a trusted web development partner for corporate, government, and small business clients. Shark delivers beautiful SEO-ready, websites optimized for desktop, tablet, and mobile devices along with web hosting, programming, and monthly website support, and a full suite of digital marketing services.